MasterClass

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  • MasterClass
  • Documentary

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94
94x1
Meet Your Instructor
Episode overview
Dan introduces himself, the class, what you will learn, and explains why it’s critical for everyone to learn how to persuade effectively and authentically.
94x2
Sales Trends
Episode overview
Sales has changed more in the last 10 years than in the previous 100. Learn the most important developments and how they affect your ability to persuade.
94x3
Attunement: Finding Common Ground
Episode overview
To persuade effectively, you need to get inside the head of your counterpart and understand their perspective. Learn how to attune yourself to their state of mind and cultivate a meaningful connection.
94x4
Serve Your Audience
Episode overview
Daniel teaches you how putting a purposeful, personal touch on your persuasive encounters can make all the difference.
94x5
Exercise: Creating a Discussion Map
Episode overview
Daniel shares his favorite trick for identifying the best point of influence in a group dynamic.
94x6
Clarity: Making Your Message Count
Episode overview
Learn how strategic communication can mean the difference between success and failure in an information-saturated era.
94x7
Getting Others to Act
Episode overview
The key to getting someone to do something is to make them think it was their idea. Learn about the dangers of coercion and how to persuade others by finding common ground instead.
94x8
Create a Connection by Mimicking
Episode overview
Humans are natural mimickers. If you’re aware of how this tendency can connect you to someone else, then you can deploy it strategically.
94x9
Persuasive Framing
Episode overview
Discover how taking advantage of innate glitches in the human mind can help you craft your messages for maximum efficacy.
94x10
Pitching Like a Pro
Episode overview
Daniel explains why the elevator pitch is a thing of the past and shares a variety of pitches you can use to sell an idea, a product, or even yourself.
94x11
Exercise: Asking for a Raise
Episode overview
Working with a counterpart in a real-time demonstration, Daniel shows you the best way to manage subordinates and how to get that raise you’ve been hoping for.
94x12
Buoyancy: Develop a Resilient Mindset
Episode overview
Learn how to remain afloat in a sea of rejection as Daniel shares some of his favorite tips for staying positive.
94x13
Introvert, Extrovert, or Ambivert
Episode overview
Despite what you might think, extroverts are not the best salespeople. Discover what personality type actually sells best and how to cultivate that optimal mentality.
94x14
Persuade Yourself: How to Self-Motivate
Episode overview
Learn what it takes to persuade yourself.
94x15
Using Timing to Become a Better Persuader
Episode overview
We often focus on what we need to accomplish and how to get everything done—but Daniel explains why we also need to focus on the “when” of these decisions. Rate this lesson Class Workbook
94x16
Beginnings, Middles, and Endings
Episode overview
Different stages of work require us to behave differently. Understanding more about those behavioral differences allows us to perform better.

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