We are so excited to return for our second season of The Snooki Shop Series with a brand-new store in Nashville! Join Nicole (Snooki) Polizzi as she explains why she chose each location and what makes them special. Then, meet the managers from each store as they introduce themselves and share why they love being apart of The Snooki Shop team!

Join Gina as she heads to Nashville for an exciting two-month journey to open The Snooki Shop in Music City! Watch the behind-the-scenes process of setting up the store, the fun moments with the managers out on Broadway, and even a night out at a Pauly D show. The excitement continues as Nicole (Snooki) Polizzi and Deena Cortese arrive in Nashville for the grand ribbon-cutting event to celebrate the store opening and film for Jersey Shore!

In episode 3 of Season 2, we’re taking you behind the scenes as we prep for Halloween and Christmas content! We headed to a bar to take shots for a video, then kept the celebration going with drinks in the break room for Ashlee's birthday. We also talk about the Paramount Plus commercial we worked on (check out the final product on our socials!), plus the Bobby Bones interview. And, Gina gets her Christmas gift way earlier than expected!

We’re taking you behind the scenes of our Seaside VIP event! Nicole and Gina chat about Nashville on the way there, but things get a little hectic when Nicole's dog, Rocky, makes a run for it. Even with the chaotic start, we had an incredible time shopping, sipping, and snapping pics with fans! Plus, it was our store manager Sam's first VIP event, and she absolutely crushed it!

The managers from all four Snooki Shop locations—Madison, Seaside Heights, Huntington, and Nashville—take you behind the scenes for a day in their world. Join them as they share their unique experiences and show what it’s like to work at each location. From handling the hustle of busy shifts to interacting with customers, you’ll get an exclusive look at the daily adventures of the Snooki Shop team. Sit back and enjoy spending the day with us!

Episode 6 of Season 2 dives into a day filled with drama and surprises at The Snooki Shop! When a last-minute callout leaves the team scrambling, some coworkers find themselves locked out, adding chaos to the morning. Over at the Huntington location, an issue with the sink throws a wrench into the store’s flow, while the team works to film exciting new content for the season. From managing surprises to keeping the energy high, this episode gives you a front-row seat to the real-life ups and downs of The Snooki Shop crew. Buckle up for a day full of laughs, challenges, and behind-the-scenes action!

Our Huntington location kicks off the new year with champagne and celebrations, but over in Nashville, things take a turn when the store gets robbed! One employee recounts how he managed to recover the stolen item in a dramatic turn of events. Meanwhile, at our Madison store, the team preps for an exciting renovation, and Seaside gets creative with fresh content for the season.

The big reveal of the Madison location’s stunning renovation has everyone talking! Over in Huntington, the managers reunite and dream big, discussing their hopes of being sent on vacation to film. Seaside is still haunted by mysterious happenings. Back in Madison, the team gets hands-on with a fun and practical lesson: learning how to tie the perfect ribbon. Plus, they band together to create beautiful gift baskets for the local town’s bingo night, spreading cheer and showing their love for the community.

In Nashville, chaos erupts when someone gets stuck in the bathroom, causing unexpected drama and hilarity. But the tension doesn’t end there—Madison’s team faces their own challenges as they struggle to find common ground after Allie’s actions leave Ashlee fuming. Can they move past what Ashlee considers unforgivable? Meanwhile, over in Seaside, Sam finds herself in hot water and ends up at the police station, leaving everyone wondering what really happened.

In Madison, it’s all about content day—we take it very seriously. From planning to filming, every detail matters! Over in Nashville, chaos strikes again when the team locks themselves out of the store and has to rely on locals to save the day. Meanwhile, Huntington gets in on the content action, bringing the energy and creativity, while Sam trades fashion for construction.

In Huntington, things take a serious turn when we have to file a police report after a man was lingering outside waiting for an employee. Over in Madison, Allie takes a moment to show her appreciation for Gina. Meanwhile, in Nashville, come BTS with us for an inside look at all the fun, fashion, and a little bit of chaos.

In Nashville, Adrien and Shannon team up to create some fun content for The Snooki Shop. Meanwhile, Angelina talks about our VIP Event on February 22nd! Over in Madison, we dive into a full-on therapy session about boys, and Gina shares some insightful relationship advice.

Our first Huntington VIP event was an unforgettable night from start to finish. We kicked things off by taking a the party bus to the store. Shopping, drinks, and amazing energy filled the day as we got to meet so many of you. Afterward, we kept the celebration going with dinner and a night out at the club. We had the best time partying, laughing, and making memories with everyone who came. Thank you for an incredible night – we can’t wait to do it again!

While the girls at Huntington get scouted for a Spielberg movie, a possible tornado in Nashville stirs up some drama in Nashville. Our Madison location is excited to do inventory... and Seaside is getting ready for the polar plunge!

The girls in Madison are feeling goofy this week, while the Nashville managers celebrate Shannon’s birthday with drinks and some fun trivia!

The twins in Madison are feeling silly, Huntington is getting Spring Fever, and Nashville is on Tornado watch.

Gina and Allie reveal exciting personal and store plans coming up... and Gina explains how to apply to The Snooki Shop. Ava is feeling mischievous in Huntington and we get robbed in Nashville!