Marketing Media Money

  • Classificação #
  • Estreou: Jan 2016
  • Episódios: 14
  • Seguidores: 0
  • Finalizada
  • CNBC
  • às 0
  • Documentary Talk show

Temporadas:

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Temporada 1
1x1
Norwegian Airlines
Episode overview
Exibido em:
Jan 19, 2016
It's an aviation disruptor that's betting its new fleet can propel it to new heights. We visit Oslo, home to Norwegian Airlines to get the true story behind its headline grabbing ad-campaigns and its plans for the future.
1x2
Unilever CMO Keith Weed
Episode overview
Exibido em:
Mai 05, 2016
Unilever's CMO, Keith Weed faces questions on what he's spending his company's money on in an an age where the traditional rules no longer apply.
1x4
HSBC
Episode overview
Exibido em:
Ago 11, 2016
It once called itself the World's local bank, but following crises and cutbacks, HSBC is stepping away from being everything to everyone. Find out why with the group's CMO, Chris Clark.
1x5
GroupM
Episode overview
Exibido em:
Set 22, 2016
He runs a company that controls 30 of every media dollar on the planet! Meet Dominic Proctor, the man behind the world's largest media agency, GroupM.
1x6
HSBC CMO Chris Clark
Episode overview
Exibido em:
Set 29, 2016
This episode has no summary.
1x7
Episode 7
Episode overview
Exibido em:
Out 14, 2016
Marketing Media Money goes under the hammer and behind the scenes with Christie's CMO Marc Sands. We find out how this 250 year old auction house is artfully transforming its strategy in the current digital age.
1x8
Lego
Episode overview
Exibido em:
Nov 10, 2016
How is Lego managing to build its brand in the digital age? From 'The Lego Movie' to The Beatles the Danish company's CMO, Julia Goldin reveals all.
1x9 Final da Temporada
Pearson
Episode overview
Exibido em:
Dez 15, 2016
Education is the future! Well, for Pearson it is. We find out how the one time media and publishing giant is on a mission to now teach the world.
1x3
Adobe CMO Ann Lewnes
Episode overview
Exibido em:
Ago 12, 2021
Known by many as the PDF and Photoshop company, Adobe's CMO Ann Lewnes faces questions on how she leads integrated marketing efforts worldwide to change perceptions and highlight the evolution of the brand.

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