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Beginning a six-part series taking a humorous look at TV and cinema commercials from 1955-85, with commentary from an animated version of TV critic Victor Lewis-Smith.

The series taking a humorous look at TV and cinema commercials tonight focuses on consumerism.

The series about TV and cinema commercials focuses on public information films.

Victor Lewis-Smith, in animated form, turns his wit on cinema ads.

Victor Lewis-Smith, in animated form, takes a sardonic swipe at local cinema ads.

The last programme in the series confers awards on noteworthy commercials from the past.