Sole Origins

Season 2 of Sole Origins is kicking off in Chicago! Find out how Michael Jordan and his brand influenced the a new generation of creatives in the city including Kanye West and Virgil Abloh. Don C speaks on how he became one of Nike's biggest collaborators and how sneaker boutiques like Leaders 1354 and Succezz changed the landscape in the area.

Sole Origins heads to Germany to go inside the global headquarters of sneaker companies Adidas and Puma and uncovers the long-time rivalry between both brands. Berlin's biggest sneaker boutique owners talk about how the fall of the Berlin Wall jump started sneaker culture in Germany's biggest city.

The UK is divided both geographically and trend wise when it comes to sneakers (trainers). In the north football culture reigns supreme, while London is inspired by hip-hop and grime music. This episode features commentary by Dizzee Rascal, Gary Aspden, Mubi Ali, DJ Target, Full Size Run's Matt Welty, and more.

At our ComplexCon Chicago debut, the Zen Booth created a visual homage to the Jordan Brand legacy. Lucky attendees who signed up for the Zen App got a chance to win a pair of Jordans and be part of its history. This episode feature commentary by PJ Tucker, Marcus Jordan, Joe Fresh Goods and more.

Nike's Air Max line is one of the most important in sneaker history. Among the classics in the longstanding collection is the Air Max 90, a Tinker Hatfield-designed shoe that made its debut in 1990. On the 30th anniversary of this timeless model, Sole Origins takes a look back at its design innovation, global impact, and historic collabs that continue to make the 90 one of today's most exciting sneakers.