This programme looks at Steve Frankfurt, a New York advertising executive working in an industry worth 14 billion dollars in the US alone. Used to spending thousands at a time with a
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This programme looks at Steve Frankfurt, a New York advertising executive working in an industry worth 14 billion dollars in the US alone. Used to spending thousands at a time with a simple nod of the head, Frankfurt offers insights into his life and the work that he carries out in one of America's fastest growing industries.