DESIGN TALKS plus

New Standards (2023x5)

Air date: Mar 09, 2023

A standard classic commands a steady demand regardless of passing trends. In this episode, we explore designs can speak to the changing times but also appeal over the long-term. Such items hold onto historic threads while also drawing on necessary technology, humor or versatility. Product designer Suzuki Keita explores a wide variety of everyday items and examines the products users will consider the new standards of the future.