Trouble at the Top

Sainsbury's New Clothes (9x1)

Air date: Jan 11, 2005

Sainsbury's New Clothes. Sainsbury's trails Tesco and Asda in the race to be the nation's favourite supermarket. But it believes the £35bn clothing market offers them the chance to fight back. As launch day nears for over 1200 new garments, production problems are threatening to scupper the operation. Will Sainsbury's £100m gamble pay off