TED Talks

Dan Ariely: Why we think it's OK to cheat and steal (sometimes) (2009x46)

Exibido em:: Mar 18, 2009

Behavioral economist Dan Ariely studies the bugs in our moral code: the hidden reasons we think it's OK to cheat or steal (sometimes). Clever studies help make his point that we're predictably irrational -- and can be influenced in ways we can't grasp.