ZDF Magazin Royale (DE)

Online Campaigning – Microtargeting 2.0 (2025x3)

Yayınlanma tarihi: Şub 21, 2025

Political parties are using social media platforms like Instagram and Facebook for their campaigns. With microtargeting, they can run personalized political ads – a win-win for both the parties and the platforms. But what about the voters?