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Fake Video Testimonials: Inside the World of Fake Reviews (44x11)
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We don’t know what her real name is. But we do know companies around the world hire her to pitch their products. In the booming business of fake online testimonials, she’s a top seller: pretending to be a real customer and posting positive video reviews online. She's even posed as a certified financial adviser, a teacher, and a dietitian.
Many of us rely on reviews and testimonials to decide where to spend our money, but there's an entire industry dedicated to tricking you into believing their hard sell.