Business Wars

Bacardi vs Pernod Ricard | The Liquor Lobby (52x4)

: 26, 2021

Bacardi has one-upped Pernod Ricard by deploying a U.S. trade embargo to block imports of Pernod Ricard and Cuba’s rum. So Castro announces that Cuba will make copycat products of American companies, ignoring their U.S. trademarks.