The Media Show

Who's Been Listening? (2021x3)

Data di messa in onda: Nov 06, 2021

This has been a nervy week in the media world, as radio stations finally found out what happened to listening habits. Audience data was suspended during the pandemic and has only just returned. So what did the RAJARS (Radio Joint Audience Research) reveal about audiences? Who were the big winners and losers? And can broadcast radio stand up against the giants of Silicon Valley with their well funded podcast plans?