Sky Documentaries

Ad Men (2012x6)

Data di messa in onda: Mar 30, 2012

‘Ad Men’ profiles 50 years of British advertising to coincide with the launch of the 5th season of ‘Madmen’. Ridley Scott’s RSA Productions lifts the lid on 50 years of British advertising, and the men behind some of the most compelling visuals of our era. ‘Ad Men’ features interviews with advertising legends such as Charles Saatchi, David Puttnam, Alan Parker and John Hegarty about the new consumerism they created. The film is based on Sam Delaney’s book ‘Get Smashed – The Story Of The Men Who Made The Ads That Changed Our Lives’ and follows the evolution of the industry from the 1960s through to the 1980s and into the millennium, looking at the impact of adverts such as Levi’s ‘Laundrette’, Heineken’s ‘Refreshes the Parts’ and Ridley Scott’s iconic 1984 Apple Macintosh advert – how they influenced consumers and gave executives power.