MasterClass: Bob Iger Teaches Business Strategy and Leadership
Taking Giant Swings: Pixar Acquisition Case Study (1x4)
Bemutató időpontja: 2019 Dec 12
Bob breaks down the acquisition of Pixar, including his strategy to convince Steve Jobs—the head of Pixar—and the Disney board. He explains how he overcame the odds with the acquisition and why it was essential to Disney’s future success.