Business Wars

FedEx vs UPS | When in Rome... (41x4)

Ημερομηνία προβολής: Αυγ 26, 2020

UPS decides it’s time to expand its market outside North America and makes a big push into Western Europe. But it’s harder than expected to integrate its corporate culture with European norms. FedEx CEO Fred Smith eschews European expansion and goes all-in on a risky new service called ZapMail, much to his executive team’s dismay.