A World of Scents

Overconsumption, deforestation, pesticides, invasive species and climate deregulation: all of these global threats have an impact on plant biodiversity.

Among these plants, there are those that we often only know by their smell: fragrant plants. They make up the world of aromas and constitute the richness and diversity of our olfactory heritage.

A journey that takes us into the sensual and sophisticated world of perfumery to discover the meeting between different worlds.

Perfumery has gone from a craft to a lucrative industry, consuming more and more raw materials. Today, the creators of perfumes are sounding the alarm.

Large and small perfumeries support programs to develop new sustainable and fair models and encourage the rebirth or redeployment of traditional sustainable exploitation for the preservation of these precious plant species on which their activity depends.