Shop Secrets: Tricks of the Trade

Vintage Clothing and Price Slashes (1x2)

Ausstrahlung: Mär 24, 2014

To discover just how effective price slashes are, the show takes over an independent supermarket and imitates the methods of the big supermarkets, following research done by Loughborough University. In a Liverpool clothes store, super seller Jimmy starts a pop-up vintage stall. But the 'vintage' fashions are actually cheap, modern cast-offs. Will the shoppers fall for his sales patter? And the show reveals how some retailers could be tricking people into buying £50 HDMI cables, when in reality they could be buying one that's just as good for a tenner.